- Title Page
- Introduction
- Becoming an environmentalist
- Obstacles to enforcement
- We must fight with data
- China Pollution Maps launched
- Taking on supply chains
- Pollution Information Transparency Index
- Tainted milk, heavy metalsand more
- Poison Apple
- Green investment
- Blueprint for blue skies
- Real-time data begins
- Real-time dilemma
- Appendix 1
- Appendix 2
- Appendix 3
- Appendix 4
Appendix 4
Case timeline: key events
1968 Ma Jun born in Qingdao
1978 Deng Xiaoping rises to power
1984 Union Carbide disaster in Bhopal, India
1986 Toxic Release Inventory, the world’s first Pollutant Release and Transfer Register (PRTR), created in US
1989 Tiananmen Square massacre
Environmental Protection Law enacted
1991 China ratifies the Montreal Protocol on protecting the ozone layer and the Basel Convention on the movement of hazardous wastes
1998 Worst flooding in China in 40 years
State Environmental Protection Administration (SEPA) created
1999 Ma Jun publishes China’s Water Crisis (English translation released in 2004)
2000 Ma Jun leaves South China Morning Post , where he has worked since 1993
2002 China ratifies the Kyoto Protocol on climate change
2004 Ma attends Yale World Fellows program
2006 Ma founds IPE in Beijing
Ma named “one of the world’s most influential people” by Time magazine
IPE launches its first product, the China Water Pollution Map
2007 World Bank and SEPA report concludes that 350,000-400,000 people die prematurely each year due to outdoor air pollutionin China
Central government announces Open Government Information (OGI) regulations, to go into effect May 2008
SEPA announces Measures on Open Environmental Information rules
IPE launches its China Air Pollution Map
2008 SEPA upgraded to ministerial level (MEP)
US Embassy in Beijing starts tweeting hourly air quality readings
Earthquake hits Sichuan
Melamine milk scandal breaks
Beijing hosts Summer Olympics
Green Choice Alliance, led by IPE, launches its supply-chain initiative aimed at MNCs and their Chinese suppliers
2009 China’s Foreign Ministry asks US Embassy in Beijing to stop tweeting air quality readings
Public learns of heavy metal mass poisoning incidents
Ma Jun wins Ramon Magsaysay Award
2010 China becomes second largest economy in the world, after US, by total GDP
Employees at an Apple supplier in Suzhou stage a protest, after being sickened by n -hexane
IPE releases its first industry-specific pollution transparency rankings, focusing on IT sector
IPE and NRDC release the first Pollution Information Transparency Index (PITI) report and ranking
2011 IPE publishes The Other Side of Apple
IPE and the Law School at People’s University release an assessment of air quality monitoring transparency in 20 Chinese cities, compared to 10 international cities
12 th Five Year Plan (2011-2015) is adopted, addressing climate change and emphasizing sustainable growth
IPE publishes a second report on Apple
Apple agrees to work with IPE and its partners
IPE publishes A Roadmap to Blue Skies: China’s Atmospheric Pollution Source Positioning Report
2012 IPE delivers a petition to the central government, demanding that point-of-source emissions data be released to the public in real time
The MEP introduces revisions to China’s Ambient Air Quality Standards, to take into account PM2.5 and ground-level ozone
Ma wins Goldman Environmental Prize and is named by Foreign Policy magazine one of the “100 top global thinkers”
US consulates in Shanghai and Guangzhou begin tweeting hourly air quality readings
2013 IPE launches Green Stocks initiative; its first report focuses on the cement industry
The MEP announces a Clean Air Action Plan to reduce PM2.5 concentrations 25 percent over five years
The MEP announces real-time data monitoring rules, to go into effect January 2014
2014 IPE’s Blue Sky Roadmap II: Real-Time Disclosure Begins report is scheduled for release in early January